University of Hawaii at Manoa, Honolulu, HI

B.S., Managment Information Systems (expected December, 2022)

2020 - Present

Marketing Analytics and Campaign Intern, Decision Research Corporation

www.decisionresearch.com

Developed & managed an end-to-end marketing campaign comprising of product research, competitor analysis, metric optimization, SEO, and business development

• Leveraged google analytics and trends to develop custom google ads, terminus banners, and an email campaign, leading to a 334% increase in webpage traffic
• Collaborated with engineers to translate technical details into interpretable deliverables for key stakeholders

2022 - Present

Marketing Intern, Sodexo

us.sodexo.com/home.html

Organize and conduct 10+ school activities and fundraising events for 700+ students

• Survey over 600 students weekly to determine brand preferences and quality of product
• Increase audience engagement on Instagram by 58.3% from March-April 2022

2022 - Present

Marketing and Development Intern, KTUH Radio

ktuh.org

Assisted in underwriting $1,000+ contracts to create solid agreements between various companies

• Raised over $10,000 in funds for the radio station alongside the current marketing committee
• Coordinated and successfully organized Radiothon, an event lasting 10 days to raise money from listeners

2021 - 2022

Vice President of Student Relations, American Marketing Association

amauhm.org

Produced daily promotional materials including flyers, posters, and other media for students, professionals, and the community

• Vice President of Promotions, AMA Manoa, 2021-2022

2022 - Present